Google Stand Aside – There’s A New Engine In Town
“Bing” – The Decision Engine by Microsoft – www.bing.com
by Gregory West
(as published in the July 2009 issue of First Monday magazine and SCUG Report)
Given Google’s supremacy, who would ever have thought that there would be any competition in the Internet search business? Most of us would bet the farm that would never happen. But wait, hold your bets, because there is a new engine in online who is giving Google employees a major headache. Welcome the brand new search engine owned by Microsoft named: “bing”.
So what makes bing a competitor that can stand up against Google? The answer is quite simple:
* “Searchers can choose the best scope for their search query
* Bing can provide best match and useful links and information
* Quick Preview of any website
* Bing can provide Instant Answers
* Bing will Auto-Suggest the search queries” (toputop.com).
Soon, many of us will do our searching using bing for everything from travel, to shopping, and targeted researches. The main reason to switch to bing is you retrieve accurate and related websites in your search, rather the clutter that Google is now producing in their first five or ten listings. Google is gathering too many junk results for search requests. In that regard, I believe, as many others do, bing will put a serious dent into Google’s dominance in the world of search.
Is Google scared?
You bet. The New York Post says. “You’d think nothing would get under the skin of search giant Google. But co-founder Sergey Brin is so rattled by the launch of Microsoft’s rival search engine that he has assembled a team of top engineers to work on urgent upgrades to his Web service”.
Great praise for this new search engine is pouring in as INFORMATIONWEEK reports, “Bing includes features that allow users to book travel and engage in other e-commerce transactions with just a few clicks.”
To get a real taste of bing watch this VIDEO. It demonstrates the accurate search results that are more targeted results as Google squirms: http://tinyurl.com/mrsjum
One must admit, “bing” is kind of a wimpy name, but hey, what about the name Google?
“Back in the day”, or so they say, I remember when nobody used Google because it was a strange name. There was another strange named search engine along when Google started up named: “Dog Pile”. Dog pile never made the big time as Google certainly did and it never became a household phrase like “Google it”. However, “Dogpile search engine earned the 2006 and 2007 J.D. Power and Associates award for best Residential Online Search Engine Service”, according to Wikipedia.com.
This new engine in town is a “must” to test drive.
See for yourself: http://www.bing.com
Gregory West is a software reviewer, basic home computer consultant and author. Gregory provides free basic Computer – Internet seminars at Central United Church. Gregory can be reached at firstname.lastname@example.org
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Filed under: computer users, computers, decision engine, google, gregory west, sarnia, search engine | Tagged: alta vista, bing, bingle, decision engine, dog pile, google, search, search engine | 2 Comments »